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Tuesday, 7 August 2012

Consolidate and Rule

Here's an interesting story on possible further consolidation in the advertising holding group market. Is Interpublic about to be absorbed by a rival?

There's a strange parallel with the seismic changes occurring in the music industry as Universal seeks to finalise its acquisition of EMI's Recorded Music division by placating the EC with label disposals

The landscape in both marketing communications and music industries could look very different in the coming months. Whether this is good news for advertisers whose revenues finance the former (and have become increasingly important to the latter) remains to be seen. 

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